Volunteers prepare for Ypsi PRIDE Day
May. 13, 2010 · 7:09 a.m.
Each year, residents in and around the city of Ypsilanti carry on a tradition started by a group of community members enrolled in a city leadership program, a sort...read more
Bicycles zoom as flowers bloom
Apr. 30, 2010 · 2:11 p.m.
The weather has turned, the trees are budding and the flowers are popping out of the ground; time for a cruise through town. But don’t be so quick to hop in the...read more
Sheriff Clayton visits Ypsilanti Township
Apr. 29, 2010 · 12:59 p.m.
About 50 Ypsilanti Township residents gave the Washtenaw County Sheriff Office their input about law enforcement in the community Tuesday evening.
The information...read more
Local photographer raising funds for Ypsi Project exhibit
Apr. 20, 2010 · 2:20 a.m.
Ypsilanti has many faces, and Erica Hampton wants to share a few of them with you.
Over the past year, Hampton created the The Ypsi Project, a series of portraits...read more
Savoy taking shape as live music venue
Apr. 17, 2010 · 2:38 p.m.
Ypsilanti's newest concert venue is preparing for its grand opening weekend April 23, more than a month after its soft opening March 13.
Formerly Club Divine,...read more
Photo by City of Ypsilanti
This screen capture of a promotional video on the city's Web page is of Mayor Paul Schreiber introducing the Ypsilanti "virtual tour."
Promotional ‘virtual tour’ clips created at no expense
Jan. 15, 2009 · 1:52 a.m.
With the low temperatures this week, a “virtual tour” of Ypsilanti from the comfort of home doesn’t sound like a bad idea.
Ten short videos, showcasing some of the city’s attractions, were posed on the city’s Web site this week. The series, introduced by Mayor Paul Schreiber, focuses on Ypsilanti’s restaurants, businesses, schools, parks and history.
“It gives us a chance to show what the city has to offer,” said Assistant City Manager April McGrath.
Produced by New York-based marketing video firm CGI Communications, the videos were created at no cost to the city. The city had applied for the opportunity through the United States Council of Mayors and was one of several cities in Michigan to have the videos produced.
Ypsilanti is one of more than 30 Michigan cities listed on CGI’s Web site.
McGrath said the city had applied to have the videos produced about a year ago. She said the footage was shot late last spring. Though most of the format for the videos was already laid out by the production company, staff was able to have some input in creating the clips.
“We made them as un-cheesy as possible,” McGrath said. “We’re very pleased with them.”
When approached with the project, she said staff got involved and helped with writing the script, choosing shooting locations and choosing photographs for the video. She said Ypsilanti’s videos fair quite well compared to other cities’.
“You can see some where (cities) were probably just given a list and just filled out the information,” McGrath said.
She said she thinks the videos add something to the city’s Web site, and could be useful promotion material for the city in the future.
There are some advertising spots located on the video player’s window. The revenue generated from those local-advertisers goes to CGI.
The videos can be seen by clicking this link.
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